Food and Beverage Blog

As the new multinational in town, Bacardi Cuba is making its presence known and offering rounds of support to its adopted Coral Gables.

The giant alcoholic beverage company consolidated about 300 employees from seven locations into its new headquarters at 2701 LeJeune Road last February. It joins close to 200 multinationals that call the City Beautiful home.

Since settling in, Bacardi Cuba USA, the import, sales and marketing arm of the leading wine and spirits producer, has been pouring sponsorship support for events and organizations in the city.

This year, the bat-marked brand was the lead sponsor of June’s Coral Gables Restaurant Week, which brought together eateries to offer discounted three-course meals.

The event gave the company the opportunity to sponsor a popular, annual event and showcase its brands, said Joe Gerbino, Bacardi Cuba spokesman.

“They’ve been great partners, very community-minded,” added Mari Gallet, executive director of the Gables’ Business Improvement District, a self-taxing district that promotes area businesses and organized the restaurant event.